- Platform
- Analytics & Reporting
Effortlessly quantify your performance
See the big picture, track metrics that matter to you, and plan your growth with our comprehensive omnichannel reporting capabilities.

Actionable insights at your fingertips
With ActiveCampaign, you can instantly see which campaigns resonate best with your audience. Our real-time reporting toolkit helps you spot trends faster, find new opportunities, and optimize your strategy with actionable data about your customers.
Drive your business strategy with data
Uncover what’s driving your revenue – and what’s limiting it. Gather, visualize, and leverage data to measure ROI and build better experiences for your customers.
Quantify and visualize your ROI
Find out where your wins are coming from
Get valuable insights from user behavior
Rank your leads based on their actions and behaviors
Predict how likely a deal is to close
Make sure your email hits the inbox
A/B test everything and always pick the winning option
Bring data in or send data to any app with integrations
Roland boosted engagement growth in 6 months with our CRM
Using our segmentation and reporting capabilities, Roland was able to build and track personalized campaigns at scale.

Custom reporting is an absolute game-changer. I love the flexibility of creating reports based on the custom fields of my choosing. Easily viewing the interaction and engagement rates on a daily basis has been a godsend for me.
Ready to take ActiveCampaign for a spin?
Try it free for 14 days.